Build a business that lasts.
Free, practical labs for owners and future owners. One skill a week, practiced in real life. Start by finding out how ready you are.
Business Foundations
Twelve labs. One skill a week.
Each lab gives you a business skill, a principle someone lived by, and a week to try it for real. Do it on your own, or with a group.
- 1Ready for BusinessOpen
- 2Find the Problem People Pay to FixSoon
- 3Do the Napkin MathSoon
- 4Land Your First CustomersSoon
- 5Turn Buyers into RegularsSoon
- 6Know Your NumbersSoon
- 7Give Your Business Its Own WalletSoon
- 8Never Run Out of CashSoon
- 9Grow on PurposeSoon
- 10Find the Money to GrowSoon
- 11Get Better Every WeekSoon
- 12Tell Your Business StorySoon
How it works
Every lab runs the same way.
Check your scoreboard, learn from someone who built something, work on your business, take five quiet minutes, and plan your week.
1Check in2From History3Build4Reflect5Plan Your Week
“I guess you will do to enter this institution.”
What Booker T. Washington heard in 1872, after he swept one room three times to get into school. Lab 1 starts with his story. Read it in Lab 1
Lab 1 tools
A tool for every exercise.
Built for your phone. Your answers stay on it unless you choose to send them.
Ready?The readiness check: 21 statements, about 5 minutes.My WhyYour reasons, the size you want, and what you can spare.PrinciplesTen people who built something. Pick three to live by this week.ReflectOne idea to act on and the smallest next step.Partner PlanWho checks on you, and when. It writes the first text.NotebookOne line a day, and your day count.Paper Clip LogEvery trade, your trade up chain, your conversation days.My WeekCommitments, signature, scoreboard and your Check in report.
Watch and listen
Coming soon to your screen and your ears.
Videos and a podcast are on the way: one episode for each lab, made to work with your eyes on the road or on the screen.